Two Knott's Berry Farm Brochures
I was in the mood to share some Knott's Berry Farm photos, until I saw that I had some vintage brochure scans that I'd done nine years ago. It's time to use them! They are variations on a theme.
First is the cover of a 1967 brochure. Coated stock! Color photos! Olde-timey typography! Jams and jellies! It has it all. 200 acres of parking? Is this heaven??
On the back panel we get a brief history of KBF, along with a photo of the family, including Walter and Cordelia. Nice! Daughter Marion, in red, became a key leader in guiding Knott's to its future. There is a mention of a $1 admission fee, I thought that Knott's did not start charging admission until 1968, but I am clearly mistaken, since the tiny date of "10/67" can be seen at the bottom of the brochure.
On the reverse, we see some of the restaurants and shops, as well as features such as the Bird Cage Theatre, Old MacDonald's Farm, and a genuine San Francisco Cable Car. Ding ding!
Next is this "6/72" version of the brochure. No more family photo, which makes me a bit sad. Cordelia would pass two years later, while Walter passed away in December of 1981. Notice that the 200 acre parking was reduced to 150 acres, this was due to the additions of Fiesta Village and the short-lived Gypsy Camp
We may have lost the photo of the family, but we gained some nice color photos of the park, including one featuring John Wayne and his son John Ethan at the debut of the Timber Mountain Log Ride, and a rare look at the Gypsy Camp, as well as the John Wayne Theatre.
2 comments:
MAJOR: have you busted another themepark myth!?? Admission began in 1968… but physical evidence in this brochure shows 1967. Maybe they announced it in 1967 and waited till 1968 to enforce it?? No … this time we really mean it!”
What a handsome pair of brochures... or maybe beautiful is the right word? Hi-res, sophisticated graphics!
In the second scan, that must be the gift shop at the top center of the page? It looks nice, but it wouldn't last ten minutes with little kids running around, picking things up, knocking things over. Maybe this was staged for the brochure photo.
In the last scan, I can't tell what the theming is in the Gypsy Camp. It doesn't look particularly 'gypsy' to me, other than the costumed CMs standing around. It almost looks like a frozen wasteland. What went on there?
A gnice Nott's Barry Pharm post, Major. Thanks.
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