Here are two vintage Disneyland paper items - I admit that they are not the greatest, but I scanned them, so you have to look at them.
We'll start with this brochure telling you all you need to know about Guided Tours. It is undated, but I would guess that it's from the early 1970s, even though not one of the pictures show the Haunted Mansion; I would think that the Mansion was such a big deal that they'd include it in all publicity materials. I'm sure that pretty Tour Guide worked there long before our friend Bu was there, but you never know. By the 80s she was probably either married (with kids) or had moved on to a more lucrative career.
I will time our tour to make sure it lasts 2.5 hours at least. And if not, I will complain mightily! I'm interested in the photo of the Jungle Cruise boat, the Skipper is letting a young girl steer - I've never heard of that happening!
A mere $7.00 gets any adult the full tour "plus seven major attractions". If this was 1970, that would be the equivalent of about $59.00. Was admission included in that price?
This next item is something I planned on selling or otherwise removing from my collection, but I figured I might as well scan it first. It's not really a Disneyland item, per se, but seems to be aimed at "Press Carrier Salesmen" (it appears that this was specifically for The Cleveland Press), allowing them to enter a contest. The big prize: a 1970 trip to Disneyland. There were two trips available, along with many smaller prizes.
Your four-day trip would include a flight on American Airlines, a visit to Disneyland, a tour of Universal Studios, and a visit to Knott's Berry Farm, including their "gold mine mountain". Sounds pretty sweet! They mention that the carrier with the most qualified six-day orders is the "high boy", so were these contestants actual teens? If so, they'd miss some school, with the trip being in September. WORTH IT. On the lower right page, you can see some other prizes, including an Eastman Instamatic movie camera, or that nice cassette tape recorder...
... not to mention a whole bunch of other great stuff! I'm trying to imagine what I'd want the most (besides the grand prize), and that hat would be way down on my list! Was that really "the latest mod style" in 1970?? Maybe I'd opt for the solid-state pocket radio? I want to be one of those guys with an earpiece, I could occasionally yell at the baseball game that only I can hear. The electric football game? No thanks. I know I wanted a dart board when I was a kid, but would have to put it someplace where we could allow for plenty of misses. My sister's room, har har.
Anyhoo, I hope you enjoyed looking at these items!
Major-
ReplyDelete"I'm sure that pretty Tour Guide worked there long before our friend Bu was there, but you never know. By the 80s she was probably either married (with kids) or had moved on to a more lucrative career".
Actually, she became a stand-in for Jo Anne Worley-!
"I'm interested in the photo of the Jungle Cruise boat, the Skipper is letting a young girl steer - I've never heard of that happening!"
Yes... but note the Skipper has not allowed her to handle the all-important push-to-talk microphone-!
"Was admission included in that price?"
Indeed it was - it says so right on the flyer.
It does appear that contest was for 'paperboys'. That's quite the Big Prize package. I suppose it all depends on 'the company that one keeps', but being known as a high boy can take on a whole new meaning... I like the pre-1965 'vintage' image of the Matterhorn and Monorail inside the Press Carrier Salesmen Contest flyer.
Man - some of those 'consolation' prizes... it would appear The Cleveland Press had poor marketing skills, and beyond the Grand Prize, was forced to front the moola for the "consolation prizes" out-of-pocket. (Thankfully you've placed that hat way down on the list, otherwise I would be forced to tell my friends "I don't know you-!") Join the "IN" crowd with the latest mod style in a really big cap. Oh, brother-!!
Thanks, Major.
Well Ok then. If you scanned them, then we DO have to look at them. You can be a tough taskmaster at times, Major Pepperidge. :-p
ReplyDeleteI notice they used the same group of guests (and TG) throughout the Tour Guide pamphlet.
In the press contest pamphlet, how did they get that elevated view of the Tomorrowland entrance, on the cover?
Major, you can have your "Pocket Radio", I want the "Stapler Kit"! I wonder what makes it a 'kit'? I suppose, besides the stapler, it comees with a little box of staples.
Thanks for the Disneyland Stuff, Major. (The droopy hat makes that guy look like a dork.)
I think that Tour Guide looks more like child actress, Jaclyn Bernstein. I had to look up that name. She had a couple hilarious lines in an episode of "The Golden Girls," but she appeared in quite a few television shows and movies of the 80s and 90s, including playing "Marcia Brady's" daughter.
ReplyDeleteJB, that Tomorrowland was taken using one of those "cages" suspended from a crane. I believe they show it briefly in the Wonderful World of Color episode that featured the opening of the New Tomorrowland. We can see Mickey Mouse riding in the turquoise PeopleMover train. Also, the glass doors to Adventure Thru Inner Space are closed. That attraction did not open with the rest of the "new" land.
Thanks for sharing these with us, Major!
Correction......."that Tomorrowland photo."
ReplyDeleteI was excited to see this brochure this morning, and I had and kept one for a long time before parting with it. As a kid, who basically just had the brochures, and not so much the visits: this was my way to "virtually visit" the Park...and I would study these things for hours. Especially a INA Guidebook, which the most fascinating part for me was the aerial almost architectural schematics of buildings. I should have been an architect I think, but ended up working closely with them in life: so I suppose that was my journey. Back to Suzanne, and she is just as lovely in person as these photos. I remember getting this brochure in the mail, along with a guidebook, and the 1,2, 3's of Disneyland....and said "THAT's what I'm going to do! Be a Tour Guide." So: ...short story: that happened. When I recounted this story to Suzanne, decades later at a Tour Guide Reunion she was just tickled to death. She was surprised I even knew about this brochure, and didn't even have one herself, so I should reach out and tell her to log in. She was a TG for 12 years, married another employee...then had kids and grandkids, and is living her best life. I will say she is one of the most lovely people I've encountered in my lifetime, and still has that same sparkle in her eye. I think she started in '68. She had marvelous stories about old school celebrity VIP tours. Thanks for posting this Major! The other TG "cover model" was Candy in the (I think late 70's) lovely blonde "Disney Girl"...and the tour shots in the magazine were about the same as these. Candy was a well remembered person in the department and the word on the street was she was just as lovely as Suzanne. I wanted to be the "first" Male Tour Guide...however another lad: "Mike" beat me to it....possibly in '78 (?) ...before my time, and I'm not sure his tenure was that long. Someone knows..I never met the guy. Thanks Major!
ReplyDeleteI, too, want to tour the blank, white spaces of Disneyland!
ReplyDeleteBig thanks to Bu for putting names and stories to the lovely faces of these Tour Guides!
Major, thanks for posting these, and thanks to Bu for the back story. I love hearing these tales!
ReplyDeleteI wonder if the little girl skipper got to shoot the rampaging hippo? Firearms and boat piloting make for a great trip.
That newspaper contest brochure must have been expensive to make with all the Disney™️ content. I always wanted a generator light for my bike, but I’d happily settle for the transistor radio. It has 15!
Thanks Major!
JG
Nanook, she became a stand-in for Jo Anne Worley-!. Did you know that Jo Anne was my third wife?? I would let the girl use the microphone if she would sing Itsy Bitsy Spider. And just because the flyer says a thing doesn’t mean that I can read it! I guess in 1970 a pre-1965 image of the Matterhorn and Monorail didn’t seem that vintage. I admit that the hat has a grip on my imagination, and maybe I need it. Wearing it would change my life, women would fall in love with me, and powerful men would want to befriend me.
ReplyDeleteJB, sometimes a blog admin has to be tough, or else there would be complete anarchy. It’s a lot of pressure, but nothing that I can’t handle. It makes sense that they’d show the same group on the photos, since that’s how a tour would work. A “stapler kit”, I already have that! And thanks to my old job, I have staples galore. How often do I use a stapler? Almost never.
TokyoMagic!, I guess Jaclyn Bernstein looks vaguely familiar, but then again, she also looks like one of 1000 other cute TV kids. I would be more impressed if she’d played “Marcia Brady’s robot daughter”. BEEP. Jeez, good eye on Mickey in the Peoplemover, even knowing he was there I could barely spot him. You must be really good at “Where’s Waldo?”. I’m reasonably sure that that same photo of Tomorrowland was used quite a bit in 1967.
TokyoMagic!, I knew what you meant!
Bu, sounds like you were like many other kids who were fans of the park - holding on to various maps and brochures was the best way to return to Disneyland, if only in your imagination. IMAGINATION!!! On another note, Disneyland should have a fireworks extravaganza called, “A Salute to Anger”. Imagination has been overdone! Wow, so you knew the TG (“Suzanne”)?!? Pretty amazing! It’s too bad she didn’t have a copy of this brochure, they aren’t *that* hard to come by on eBay these days, and tend to not go for too much. “Candy”, what a name, it’s hard not to think that a gal named Candy was in another line of work involving dancing and $1 bills. But I’m sure the TG was proper and classy! Otherwise she wouldn’t have been a TG. So were you the second male Tour Guide? That’s still pretty amazing, if so!
Melissa, careful, those “blank white spaces” could be endless liminal rooms!
JG, yes, it was a fun and unexpected extra treat to learn about Suzanne and Candy. The little girl shot that hippo, and realized that she loved shooting animals. She loved it A LOT. That Press Carrier Salesmen brochure is pretty fancy, and big too (I should have mentioned). A seller at a paper show talked me into buying it, and when I got home I kind of regretted the purchase, but I’m glad I could share it on GDB today! 15 transistors is too many, you will get radio signals from Mother Russia.
Major-
ReplyDelete"15 transistors is too many, you will get radio signals from Mother Russia".
Interesting. I had completely different results with my 15 Transistor Radio - I couldn't get 'Mother Russia' but Tierra del Fuego came in loud-and-clear-!
Back in the early 80s, one of my duties in the San Jose Mercury News PR / Marketing department was creating flyers for newspaper carriers, then mostly kids. These were B&W on colored paper, laid out by hand using "cold type", clip art and whatever I could find in the editorial photo archive, then big physical files. We had actual artists and layout people, but they were kept busy with higher priority stuff that I'd only write copy for.
ReplyDeleteThere were frequent promotions for the carriers to sign up new subscribers, where the usual prizes were expanded to include special events at local attractions, Chuck E. Cheese, and at least once Disneyland. That package was a one-day excursion: Early flight on a commuter airline, a day at the park with tickets and meals, then back to SJ by chartered bus (the kids would presumably sleep through the long ride home). I only recall the Disneyland trip being offered once. Perhaps because the cost was too high for the number of subscriptions sold. Or perhaps because youngsters without parental supervision were like drunken conventioneers. Not sure if the Circulation managers put that together or if Disney offered a package deal, as they did later with a Fantasmic reader contest.
For that, Disney provided travel packages, an airline provided airfare, and we'd create and run the ads as co-sponsor. That was the closest I ever came to writing for Disney. I wrote the ads and created easy multiple choice quizzes for the entry forms. The only thing they vetoed was an answer on a Little Mermaid question ("C: Sebastian and a jar of tartar sauce").
I've had the old jazz standard "Candy" going through my head all day. Not that that's a bad thing!
ReplyDeleteI used to do all the ads for an academic journal, and before that, for the ag ed materials service, but it was all digital by then.
I loved today’s “Disneyland Stuff,” Major…and all the interesting stories and fun comments — thanks, everyone!
ReplyDelete